This subject of DNA testing and the ethical ramifications interest me on both a personal and political level. How do we, as a society, deal with this information? We are at a time in history when science is far ahead of what we, as human beings, can handle on an ethical, moral and legal level. - Wendy Rowland, Director

In Bloodlines The DNA Dilemma, director Wendy Rowland seeks to understand an issue that directly affects her family.

In 1990, a Canadian doctor, Stephen Narod, helped discover the gene responsible for hereditary breast and ovarian cancer. Rowland is thirty-six years old and lives with the knowledge that she might have inherited the gene - both her mother and grandmother having already died from ovarian and breast cancer.

Exposing the commercialisation of DNA in Iceland and Newfoundland, the film follows families suffering from life-threatening diseases, who look to this new research for hope. Cautioning against profits before people, Bloodlines questions what is lost in the human genehunt.